The Fragrance Foundation announced the top 10 finalists competing for the 2010 FiFi® Awards. The finalist information is released in anticipation of the exclusive member’s only
FiFi® Finalists Breakfast taking place Friday April 23 at The Mandarin Oriental Hotel in NYC. WABC-TV’s Lauren Glassberg will host the proceedings.
“As far as I’m concerned, spring doesn’t really start until we gather for this fun, eagerly awaited breakfast and find out which of the fabulous fragrance names have made it to the top five status,” said Rochelle Bloom, President, The Fragrance Foundation.
During the breakfast, FiFi® Awards will be presented to the individual winners for Editorial Excellence in Fragrance Coverage (Women’s Scent Feature, Women’s “Scent Bite,” Men’s Scent Feature and Blog) and Technological Breakthrough of the Year.
Considered the “Oscars” of the fragrance industry, the annual red carpet FiFi® Awards celebration will be held on June 10 at The Downtown Armory. For the complete list of finalists visit www.fragrance.org.
Note: Original article posted by beautyfashionmag.wordpress.com
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