Tuesday, April 20, 2010

HBA GLOBAL EXPO presents a WEBINAR!

BRAND EQUITY & ICONIC DESIGN: Updating Your Packaging Without Losing
Your Customers


A WEBINAR on MAY 7, 2010 @ 11AM EST

Click here to visit us: http://updates.hbaexpo.com/cgi-bin4/DM/y/eBYoS0R6ONI0Zro0ECIR0EW
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Designing new packaging without sacrificing brand integrity can be a
bit of a balancing act...

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In HBA's upcoming webinar you’ll hear from some of the industry’s
leading voices on how to make those decisions and maintain – or grow –
your brand’s status as an iconic presence in the beauty marketplace.

Ted Owen of Clinique will discuss methods of updating packaging with
new innovations while maintaining the ‘look’ that keeps a brand great,
followed by Mike Branson of Pearlfisher talking about ways to design
futures for ‘iconic’ brands, in these two can’t-miss presentations
followed by a live Q&A session.

Don’t miss the opportunity to seek innovative ideas and profound
insight into new approaches to packaging and brand integrity!


Topic: BRAND EQUITY & ICONIC DESIGN: Updating Your Packaging Without
Losing Your Customers

Date: Friday, May 7th 2010

Time: 11:00am EST

Cost: $77 per registrant (Group rates are available.)

CLICK HERE TO REGISTER NOW
http://updates.hbaexpo.com/cgi-bin4/DM/y/eBYoS0R6ONI0Zro0HhBr0Eb

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