Tuesday, March 22, 2011

The Biggest Trade Show for MakeUp Artists . . . . IMATS

About The International Make-Up Artist Trade Show (IMATS) --

IMATS is the make-up world’s biggest gathering. Thousands of make-up artists, vendors and enthusiasts discuss, display and collect the best the industry has to offer. Make-up pros from fashion and film (including Oscar, BAFTA and Saturn award winners) provide education and demonstrations at IMATS, and new products often debut there. IMATS also features a make-up museum and an Afterglow party, where trade-show guests can socialize.

Before IMATS, there were no trade shows specifically designed for make-up artists, although cosmetic companies had expressed a desire for such an event. In response, Make-Up Artist magazine publisher Michael Key held the first IMATS in August 1997 in Los Angeles. It allowed artists to customize what they wanted to see and it offered a diverse mix of products, demonstrations and education from industry leaders.

NYC Show Dates: April 9th - 11th

82 Mercer

Visit www.IMATS.net for more information & to purchase tickets.

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